I read Morningstar Advisor last month, and have come to the conclusion that this is indeed the era for ETFs. For the 15 years that I’ve been in the investment business, Morningstar has focused most of their attention on the mutual fund industry. They developed, and have modified, a mutual fund star ranking system, and they have an extensive fund research platform. But this month, they turned their attention to ETFs; and for good reason.
Ever since the merger between Ameritrade and TD Waterhouse in early 2007, I have considered making a change with regard to your custodian. I wrote of my displeasure back in the July 2007 newsletter, and requested feedback. While most clients were annoyed by the over-exuberant mailings and poor technology interface, you don’t seem to require a change. My yearn for a change has most likely been because my biggest complaint against the new TD Ameritrade is related to their customer service and technology offering —both of which Joyce and I here in the office firewall for you.